Xiye New Product Launch and Brand Strategy Conference Successfully Held in Sanya

On July 11, a new product launch conference kicked off at The Westin Sanya Yalong Bay Resort & Spa in Sanya, China. Influencers from across the country, representatives from the renowned pharmaceutical company Renhe Pharmaceutical, and guests from all over gathered to witness Xiye's new chapter.

The high-end Hermès orange backdrop exuded understated luxury and sophistication, capturing everyone's attention. Guests dressed in formal attire took photos to commemorate the beautiful moments and experience Xiye's unique elegance.

A technologically impressive light show represented Xiye's vitality and determination to succeed in the future, while dynamic dance performances captivated the audience. Xiye embarked on its new journey amidst the countdown of all guests.

Xiye founder Ms. Tian Fangfang, along with Ms. Xiong Ting from Renhe Pharmaceutical, Teacher Ha Yuanyuan, Mr. Xu Zhiwei (publisher of Chao'er Magazine), and Teacher Yifei, took the stage together. They poured golden sand to form the event theme, officially declaring the launch conference open, symbolizing Xiye's bright future and glorious achievements.

A sand art performance narrated the brand's growth and story, with each frame capturing the journey of Xiye and its family. The narrator's voiceover combined with visuals led guests through the brand's evolution. Today, Xiye has grown into a brand that shelters its family, and it changes every day.

Ms. Tian Fangfang, founder of Xiye, shared her entrepreneurial experience and the original intention behind creating Xiye with all attendees. She said, "Because I empathize, I want to help more women escape their struggles." Driven by great love, Xiye's future strategic deployment stirred the hearts of all guests, as it presented a visible future, supportive policies, and promising market prospects. In the vast private-care industry, Xiye's comprehensive system covers efficient customer acquisition, brand influence enhancement, and exclusive training, promising immense wealth.

Ms. Tian Fangfang, along with Ms. Xiong Ting, Teacher Ha Yuanyuan, and Mr. Xu Zhiwei, signed strategic cooperation agreements to deeply integrate resources and optimize strategies in brand promotion, market expansion, and product development. This powerful alliance aims to enhance Xiye's international influence and competitiveness, diversify channels, products, and development, and establish Xiye as a national personal care brand.

A congratulatory video from Professor Xing Lingling, former chief physician of obstetrics and gynecology at the Armed Police Hospital, was played. Due to the pandemic, she could not attend in person and expressed regret, but hoped to meet everyone in the future. This reflects professional recognition of Xiye's products. "Safe to use, reassuring to use" has always been Xiye's principle.

Teacher Ha Yuanyuan, a specially appointed corporate consultant for McKinsey & Company (a Fortune Global 500 company), a pioneer in new traffic talent fission, and the creator of an online talent incubation system, serves as Xiye's chief strategic advisor. She provided strategic empowerment to all guests on site. A teacher imparts knowledge and resolves doubts.

Xiye has always been a loving family, where everyone is close and jointly promotes this cause of great love. The event not only gave out multiple super prizes but also prepared surprises for four agents, celebrating an unforgettable birthday for them. Tears and smiles intertwined, gift boxes filled with memories, and watches recording time—all aimed at leaving the most precious memories for everyone in limited time.

With a group photo of Ms. Tian Fangfang and all participants, the 7·11 Xiye New Product Launch and Brand Strategy Conference successfully concluded. Xiye's original intention remains unchanged, its quality continues to improve, its market is a blue ocean, and its future is bright.

"Xiye, find the original feeling."

High standards are Xiye's bottom line and its commitment to society. Let us look forward to more surprises from Xiye in the future.