Wonderful Oriental | The 2nd Dossen International Orange Festival Event Planning and Execution

Event Planning & Execution: Tuoyuan PR & Media

Venue: Hall 16.2, Area C, Canton Fair Complex, Pazhou, Guangzhou

Date: January 20, 2019

Services: Design extension and deepening, on-site execution coordination

The 2nd Dossen International Orange Festival, themed "Wonderful Oriental," took the core of Oriental lifestyle—"Thought, Leisure, Elegance, Joy, and Ease"—and transformed it into five experiential zones, reimagining poetic Oriental living and showcasing new highlights in hospitality. The event creatively recreated five Oriental lifestyle pleasures in a temple fair format.

Rendering

On-site Photos

Interior

Stage

Stage

Cold Buffet

Cold Buffet

Zen Dance

Exterior

The five zones—"Thought, Leisure, Elegance, Joy, and Ease"—complemented each other beautifully.

In Oriental culture, "thought" is a resting stop in a busy life, just as Dossen showcased in this Oriental lifestyle, offering guests inner relaxation in tranquil spaces and the aroma of tea.

The "Thought" experience zone—a tea room set at the center of a cosmic galaxy, where sitting inside feels like being at the center of the universe. Here, visitors could quietly enjoy tea.

Leisure in Oriental life is a wisdom of rest, as expressed in the saying, "My heart's home is where I belong."

The "Leisure" themed zone was set up as a street lined with tall buildings. Despite being in a bustling area, a serene atmosphere could still be felt.

Reading has always been regarded as an elegant pursuit since ancient times.

The "Elegance" themed zone turned books into massive staggered structures, creating literal "book alleys" and "book towers." Walking through the unique "book alley," visitors could admire calligraphy and enjoy the "Ink Dance," a fusion of Oriental dance and calligraphy culture.

Orientals have always been hospitable, delighting in hosting guests with grand feasts.

In the "Joy" zone, porcelain items commonly seen in Dossen International hotels—cups, plates, bowls, dressing mirrors, ashtrays—were suspended, setting the stage for a performance that combined visual and auditory impact!

Whether it's "wine in luminous cups at night" or "singing with wine, for life is short," Oriental wine culture always blends transcendent openness and poetic self-consolation.

Amid flowers and moonlight, paired with the rich flavors of Chinese and Western cocktails. A glass of wine, a moon, returning to inner peace beyond all. In the "Ease" experience zone, bartenders crafted cocktails with an Oriental flair.

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