2019 Mid-Autumn Festival Xijiu Drunk Beauty Moon Viewing Trip Event Planning

Event execution company: Tuoyuan Public Relations & Media

Event theme: 2019 #Mid-Autumn Night Drink Xijiu# Drunk Beauty Moon Viewing Trip

Date: September 29-30, 2019

Location: Guizhou - Pingtang Astronomy Town

Services: Guiyang event planning and execution, baijiu new product launch planning, baijiu launch event execution, Guiyang event proposal planning, visual design, execution coordination

Core content: Guiyang event planning and execution, baijiu new product launch planning, baijiu launch event execution, Guiyang event proposal planning, visual design, execution coordination, interactive communication, e-commerce live streaming agency, live commerce, online live streaming, Douyin agency operation, etc.

Project highlights: The 'Most Beautiful Moon Viewing Spot' selection, in cross-industry cooperation with Ctrip Travel and Chinese National Geography, featured an H5 voting campaign. Twenty guests (including five Ctrip travel influencers) were selected to join Xijiu's guests for a moon viewing trip to Guiyang Astronomy Town.

The 'Most Beautiful Moon Viewing Spot' selection presented fifteen sets of high-quality copywriting rich in aesthetics and literary meaning, poetically recommending candidate moon viewing destinations, which resonated with and received praise from many netizens!

Reception services: Travel information for 301 participating guests was compiled and a reception plan was customized. A total of 9 reception teams with 30 receptionists were formed, and 343 rooms were arranged. After reception, 6 vehicle types were used for a total of 55 round trips, and based on each guest's flight and train information, the most comfortable, economical, and eco-friendly plan was implemented to complete airport/train station pickup and scenic area shuttle services for 286 guests and staff.