Tuoyuan Xinsi Ad Cloud Release | Watch the 2020 Brand Strategy Online Launch: Millions in Subsidies

Tuoyuan Xinsi Ad Cloud Release | Watch the 2020 Brand Strategy Online Launch: Millions in Subsidies to Support Entrepreneurship

2020 began with an unexpected turn. When crisis strikes, do you panic or seize the opportunity? According to data from the National Bureau of Statistics, the children's wear market is expected to exceed 300 billion yuan in 2020. How do you choose a major brand in the children's industry? Where should you invest your capital? What kind of business is reliable? How do you open up new markets in the post-pandemic era? How do you play the new retail game in children's wear?

Tuoyuan Xinsi Ad Cloud Release: 2020 Brand Strategy Online Launch

The live stream opens at 21:00, with millions in subsidies waiting to support your entrepreneurial journey. The innovative co-branding model highlights its advantages during the pandemic. As offline retail suffered severe setbacks and the industry entered a harsh winter, Royal Kids Relation responded swiftly. Adhering to the principle of "customer interests always first," the company mobilized its finance team to overcome difficulties and ensure timely distribution of customer rebates. Thanks to the "zero inventory" innovative co-branding model, co-branding partners were spared inventory risks, minimizing the impact of the pandemic. Meanwhile, the company dispatched channel teams to negotiate with shopping malls on behalf of partners, striving to reduce rent and jointly weather the storm.

Royal New Retail: Rising Against the Trend. During the pandemic, with nationwide offline stores closed, Royal Kids Relation sought self-breakthrough and innovation, developing online new retail and achieving performance surpassing the same period last year. The crisis turned into a new opportunity, completing the company's transformation. Headquarters quickly launched community flash sales, live streaming, and online mini-program malls, among other new retail innovations, to boost store sales and achieve online-offline integration.

On February 25, Royal Kids Relation tested the waters with live streaming, marking its debut in children's wear live commerce. The first broadcast was well received by consumers, attracting 119,000 online viewers within four hours and completing over 6,700 transactions, once again proving the brand's strength.

Tuoyuan Xinsi Ad Cloud Release: Under the pandemic, Royal Kids Relation responded calmly, launching countermeasures, innovative business models, and strong performance indicators, which also boosted the company's confidence in 2020. To this end, the company held this online launch to unveil its new brand strategy, seize new opportunities under the new guidance, and invite more partners to join and share in the new dividends of the children's industry.