I stop Yihui Plaza 'Foreign Goods Movement' Series of Events
Under the preparation and execution of Tuoyuan Public Relations and Media, Jiangmen Yihui Plaza launched a four-day series of events called the "Foreign Goods Movement." During the event, hand-painted cartoon-style display boards and related materials were set up outside the plaza, along with a game area and a fun photo zone for passersby to participate in. On December 31, Yihui Plaza held the "I stop: Launching Dreams Gathering" opening ceremony. The execution team arrived early to debug equipment, and staff in various roles completed their preparations according to their assignments.
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The opening ceremony began with a drum performance that attracted onlookers. After speeches by leaders, the Wuyi Dream Gathering Call was jointly launched, followed by a signing ceremony for the creative supermarket. The signature domino launch ceremony surprised guests as the dominoes fell in sequence, announcing the official opening of Yihui Plaza. Subsequently, a lion dance troupe performed around the plaza to celebrate.




There were also "League of Legends" cosplay static displays, panda-man flash mob dances, photo and game interaction zones, attracting many citizens to watch and take photos.
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In line with Yihui Plaza's business philosophy of "trendy, fun, and entertaining," the planning team arranged freestyle basketball, rap performances, extreme bicycle shows, and fun games to attract citizens, who learned about the plaza's culture through games and host introductions.
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Meanwhile, the 2015 New Year's Eve countdown party was held that day, creating a music party, visual feast, and foam extravaganza. Special guests from Jiangmen Radio and Television Station were invited to spend the New Year's Eve party with the public. The event featured DJ sets, fashion shows, street dance, magic performances, and interactive games with prizes like iPhone 6, attracting many participants.
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At the countdown moment, a carnival foam party welcomed 2015, with foam gushing from both sides of the stage. Citizens used bubbles as props for a bubble fight, filling the scene with a joyful New Year atmosphere.
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Over the following three days, an extreme sports competition took place, including skateboarding, street dance, and roller skating contests, inspiring young people in Jiangmen's love for sports and adding vitality to the holiday.



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