LORBN 7th Anniversary Dealer Summit and New Product Launch Successfully Held

The summit kicked off amid thunderous applause. The LORBN dealer summit live broadcast and new product launch was grandly held at the Marco Polo Hotel in Lingnan Tiandi, Foshan, Guangdong. With the theme "Break and Rise" (破立生姿), it symbolized LORBN's self-breakthrough and innovation in the new year. In the grand venue, the 2021 LORBN brand strategic plan was detailed to national dealers and marketing teams, with the theme of "altruism" clearing the fog and pointing directly to a bright future.

Li Rui, Chairman of Marge Bathroom; Li Xinlong, General Manager of Marge Bathroom; Guo Yaoshen, General Manager of Huameijia Bathroom; Wen Yun, Founder of Masha Creative; Pan Yue, Founder of Shanghai Panyue Architectural Design; Zheng Guilin from Fenix; and dealer partners from across the country gathered together to witness LORBN's new positioning, new strategy, and new model. The event was also live-streamed online, with nearly 30,000 concurrent viewers.

2021 Brand Strategy Plan Interpretation

Subsequently, Li Rui announced that in 2021, Marge Bathroom would integrate resources of "GIEXXI" and "FENXI" under the main brand "LORBN", adhering to the brand positioning of "Italian designer brand • Custom bathroom furniture", the product positioning of "a brand loved by designers and consumers", and persisting in independent innovation, terminal training, industry chain construction and improvement, and the building of brand and product strength. Li Rui's visionary strategic layout solidified LORBN's viable development path and pointed dealers in a new direction.

To unite and strive for 2021, and to create new achievements together, a special session was held where Zha Daojun, Sales Director of the Southern Region, and Feng Wenjun, Sales Director of the Northern Region, led their teams to sign military pledges, committing to the strategic goals of 2021 and declaring war on the year!

In the afternoon session, company leaders and national dealer partners arrived at the LORBN Foshan Juran (Easyhome) showroom. The newly upgraded 2.0 minimalist dark-style terminal image fully interpreted LORBN's brand temperament and connotation, with multiple artistic space designs attracting dealers to stop and take photos.

At the showroom, Li Rui, Li Xinlong, and dealers jointly witnessed the official debut of the 2021 LORBN new products. Li Xinlong mentioned that the key new product "MOZART" series, starting from minimalism, with three trends of craftsmanship, trend-leading, and design taste, creates a more modern, simple, and international "MOZART" series, catering to market trends and consumer preferences. Meanwhile, the "SOUTH AMERICA" series, with its luxury style, is full of artistic sense, using geometric patterns, simple lines, bright colors, and luxurious materials to experience a modern artistic temperament, providing choices for modern high-end consumers.

After the compact and fulfilling meeting, the spectacular Marge Bathroom 7th Anniversary Celebration Dinner officially began. Senior executives gathered, toasting together, with family members seated and guests enjoying themselves.

Break and Rise, Future is Promising

Without breaking, there is no establishment; after breaking, comes establishment. Marge Bathroom has established a leading position in the industry in just seven years. Looking ahead, LORBN faces both challenges and opportunities; a major break will lead to a major establishment! For the new journey of 2021, LORBN is fully prepared. Let us unite as one, forge ahead with determination, and create a better tomorrow together!