Online Events and AR Exhibitions: Analysis of Virtual Studio Technology

In the current period, offline events have been transformed into online live streams, but they have not escaped the traditional "broadcast format" of press conferences. For online live-streamed press conferences, Tuoyuan Xinsi Advertising continuously constructs new creative ideas to attract fans, maintaining viewer ratings and cross-circle attention.

In a virtual studio, all camera data scenes are obtained, and the background imagery is based on the shots captured by the cameras. The virtual studio system uses camera tracking technology to perfectly match the three-dimensional perspective relationship with the presenter, achieving a realistic and natural feel. Moreover, the background can change rapidly, allowing for a rich variety of studio scene designs to be implemented in a very cost-effective manner.

During live broadcasts, we can have speakers or guests pre-plant interesting jokes or suspense in segments, using humor or intriguing, novel hooks to drive the content of the next section. This keeps the audience and fans at a peak of interest. Additionally, cleverly incorporating technical special effects and packaging can increase viewership and exposure for online events.