Overseas Case: VAPORESSO New Product Launch at Sunset Room, Los Angeles

On November 19, 2021, Smoore (McWell), a globally renowned e-cigarette company, hosted a new product launch for its brand VAPORESSO at the Sunset Room on Sunset Boulevard in Los Angeles. Tuoyuan Xinsi International Exhibition & Communication provided full services for the project, including venue recommendation and liaison, concept planning and design, on-site execution, process coordination, and banquet services.

The event took place from 16:00 to 21:00. The venue was transformed into a space filled with technology and futuristic vibes, with twinkling stars, flowing lights, and various planets gathered, making guests feel as if they were in a future time. Attendees interacted in an immersive environment, enjoyed gourmet food, and experienced the joy brought by technology.

Vaporesso, established in 2006, is a subsidiary of Smoore (McWell). Its products include mods and atomizers, known for their fine craftsmanship, catering to the needs of various e-cigarette enthusiasts.

Venue decoration renderings:

At the event, guests enjoyed a harmonious atmosphere and lively interactions, highly praising the technological experience brought by VAPORESSO. Below are photos from the event:

Venue introduction:

The Sunset Room is located in the heart of Hollywood, an ideal venue for weddings, corporate events, entertainment functions, and premiere parties. The venue is designed specifically for events and can be flexibly transformed to match the client's vision. Its interior features a modern design with a unique main bar, preserving original wooden arches and truss ceilings. Glass and steel walls separate the terrace from the main room, allowing ample natural light and an open space. The venue is furnished with plush carpets, velvet navy blue furniture, white marble, and gold accents. The modular furniture is easy to move and can be customized as needed. Additionally, the venue is equipped with a built-in DJ booth, LED lighting, LED walls, and a line array sound system.