Gongniu Group LED Spring New Product Online Livestream Launch Concluded Successfully

On the morning of May 8, Gongniu Group's hardware channel marketing system held the "Against the Wind 20, Gathering Momentum for Win-Win" LED spring new product online livestream launch.

During the launch, Mr. Liu Jiancheng, head of the hardware channel marketing system, shared insights on the current development of LED products in the hardware channel. The event officially began at 9 a.m. with a promotional video, followed by an opening speech by Mr. Liu Baoliang from the Light Source Products Company.

Six new products were unveiled at the livestream launch: 24W strip light patch, 36W round light patch, straight bulb, T8 tube, T5 bracket light, and office panel light.

To help distributors gain a comprehensive understanding of the products, Mr. Tan Leping, manager of the Light Source Brand and Product Planning Department, and Mr. Liu Houjian, manager of the Hardware Channel Marketing Department, personally appeared in the livestream. During the over-one-hour broadcast, the two managers detailed the selling points of each product and answered the most pressing questions from the audience one by one.

The interactive quiz segments interspersed throughout the livestream boosted the excitement, with viewer engagement surpassing 100,000.

After two hours of sharing, the livestream concluded successfully at 11 a.m. Leaders and staff then gathered for a group photo to commemorate this special moment. This was not only a launch event for new LED products but also a milestone attempt by the hardware channel marketing system in new media livestreaming.